This week on Betting 360: Joining the industry as it really took off in the mid-2000s, Mathew Willoughby has spent …

Todd Furhman is an American handicapper and blogger. We look back on his interview on the Betting 360 podcast and highlight some salient points from his Bettor’s Code.

The unique approach from one of our newer analysts, and the potentially huge profits it can deliver.

Continuing our series on the psychology of the punt, we look at the dangers of focusing purely on the outcome of an event.

We once again delve in the human brain and try to identify the biases we all hold: this time, it’s the dangers of hindsight.

A new UK company has launched an innovative betting platform, and it looks headed for our shores.

One of the keys to becoming a successful punter is clearly to understand the maths behind what you’re trying to achieve. That’s …

If you’re doing form based on stats, then averages are everywhere. It’s important to understand how limited they are.

Cash out offers are everywhere, but do they ever represent value?

In case you hadn’t noticed, the next 100-odd hours feature perhaps the biggest feast of major sporting and racing events ever crammed …